Lisa Olsson
Meet Lisa:
We’re proud to announce our new ambassador, entrepreneur and founder of Nootka @lisa.olssons: “Proud to share with you that I am teaming up with @bjornborg as an ambassador this year. Björn Borg has truly become a natural part of my everyday life and I love to wear it closest to my skin when working out. I love how my mind and body feels after a long run without any distractions, it is truly something I do for me and myself only. #TrainToLive“
What's your relationship to Björn Borg?
I have been a fan of the quality of Björn Borg for many years and I love the aesthethic direction the new collection is taking.
What does training mean to you?
Working out has always been important to me, when I was younger I competed in cheerleading and I am forever grateful for all those memories, connected to training.
How do you style athleisure outside of the gym?
I do not only wear workout garments when working out so Björn Borg has become natural part of my wardrobe in several ways. For example I'd easily go for a pair of tights paired with a blazer, or suit pants together with a minimalistic cropped Björn Borg top. I always aim to build a versatile wardrobe.
Related articles
Collections / Find your Tribe / Training
Train to live
Harder, Better, Faster, Stronger! That's what we've been taught. But how come no one ever taught us why? At Björn Borg, we love to train, not to become the world champions of anything, but to become the best versions of ourselves. Because we don't live to train. We train to live.
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Ellen Claesson
Björn Borg has always been with me throughout my entire life. It's a brand that I have been familiar with for a long time. I'm so happy to be working together with a brand that I've worn as a kid and still do
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Martin Hansson
Ever since I was a kid, I’ve liked the products and brand of Björn Borg. But later on - as I’ve been working out more - sportswear has become a big part of my everyday wardrobe I can often be seen wearing a grey or black sweatsuit from Björn Borg.
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Sharareh Hoss
Training means a lot to me. Training has helped me both physically and mentally.
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